As we spoke at BarCampBankDallas it became apparent that this new device will offer some solutions to problems we have had in the past. But maybe there is a bigger problem with us.
We have always been thinking of developing applications with the view that someone will be sitting at a laptop or desktop machine. That it is either stationary or mobile for use and that wifi or Ethernet connections may or may not be available. That is the physical environment of the user. But what happens with the iPhone?
Suddenly that environment is passé. Now the device has greater capacities and is in the pocket of the individual. Like a cell phone it will travel everywhere and will have that constant connection. It can be transmitting your geographic location and pushing you updates all the time.
We need to begin to think in more ‘real life’ situations. This may seem crazy but after being married for 36 years I like to know what my wife is doing and where she is. Before I head home from work I like to call her and tell her I am leaving. Sometimes I forget. In the near future this device will be able to tell her where I am. If I am stuck in traffic she should be able to see this. I don’t know how possible this was before but it will soon be a reality.
When thinking about financial services we can now view the possibility of geographic location of the person when they spend their money. If they use a debit card then the place of use can be paired up with the individual’s geographic location. Your alert mechanism for fraudulent use suddenly can take on some new dimensions.
And that seems to be the key, considering these new dimensions and being able to do development to deploy the application on the hardware. Software can become much more robust, much more specific and driven for much more usage. To put a function to use is going to be much easier. To use that function anywhere is going to make a major difference.
Sure there will be the glitzy ideas and software because this is so new and thought of as cool. But creating functional applications given the new parameters, that really could change the way some financial services and products are used and delivered. Fasten your seat belts.
Tinfoiling 
Indeed, the iPhone is a true game-changer, and we are only starting to scratch the surface of the possibilities that this new technology will offer in making our lives easier and more connected. I expect a flood of very cool apps hitting the iPhones as soon as the App button goes live, which is coming up very soon.
LikeLike
The game is certainly changing. As in so many other areas, credit unions need to adapt to those changes simultaneously instead of after the fact.
LikeLike